Woman leaning up against a brick wall with water bottle happy about the WILDFIT way

Why WILDFIT Works| 5 Shocking Truths About the Western Diet

November 03, 20259 min read

Why WILDFIT and The WILDFIT Way Are Transforming Modern Health: A Return to Eating Like Humans

In a world where chronic diseases are skyrocketing, and dietary confusion reigns, Eric Edmeades offers a radical yet simple proposition: what if the solution to our modern health crisis isn't found in the next trendy diet but in understanding how humans evolved to eat?

Through his groundbreaking WILDFIT program and book, The WILDFIT Way, Edmeades joins a growing chorus of health professionals advocating for ancestral nutrition—a return to eating patterns that align with our evolutionary biology rather than the processed-food industry's bottom line.

The Man Who Lived With Hunter-Gatherers

Eric Edmeades spent years visiting the Hadza tribe in Tanzania, one of Earth's last remaining hunter-gatherer societies. This wasn't casual tourism. Edmeades immersed himself in their culture, participating in hunting and foraging excursions, sharing meals around communal fires, and gathering firsthand data on how our ancestors actually ate and lived.
What he discovered challenged everything modern nutrition had taught him.

The Hadza diet wasn't based on daily meat consumption as many modern high-protein diets promote, but was primarily plant-based and rich in fiber from fruits, tubers, and leafy greens. Their eating patterns changed with the seasons, ensuring diverse nutrient intake and natural regulation of food consumption. Most remarkably, the Hadza people exhibited virtually none of the chronic diseases plaguing Western societies—no obesity, no diabetes, no heart disease.

Edmeades' personal journey began with his own health struggles. He suffered from constant sinus and throat infections, excess weight, acne, and chronic fatigue, with doctors recommending tonsil removal as the solution. Instead, he experimented with dietary changes. Within 30 days, his symptoms disappeared, and the surgery was canceled.
This experience sparked his passion to understand why simple dietary changes could heal his body, while Western medicine's only solution was to remove part of it.

The WILDFIT Philosophy: We Are Animals Too

At the heart of WILDFIT lies a deceptively simple insight: every animal on Earth has its own diet—a particular way of eating that allows that animal to function at its absolute best. Elephants are natural herbivores. Lions are carnivores. They don't eat this way because someone assigned them a meal plan—they eat what their biology requires.

As Edmeades points out, humans are supposed to be the most intelligent animals on the planet, yet we suffer more illness and disease than any other animal on Earth.The problem? Modern conveniences and food marketing campaigns have convinced us to eat against our natural inclinations.

The result is staggering: one in three people is dying from heart disease. WILDERODY by WILDFIT isn't a traditional diet. It's a 14 week journey designed to help people reset their relationship with food and achieve natural, sustainable weight loss by focusing on evolutionary nutrition principles. Rather than relying on willpower or restrictive rules, the program teaches people to eat the way their bodies were designed to eat.

The Science Behind Ancestral Eating

The ancestral approach isn't just folk wisdom—it's grounded in evolutionary biology and supported by a growing body of scientific research. Our ancestors crafted tools, hunted, gathered, and cooked food in ways that maximized nutrient extraction. Our bodies adapted to this way of eating over millions of years. Then, in the geological blink of an eye, everything changed.

The agricultural revolution began only about 10,000 years ago—a mere fraction of human evolutionary history. The industrial food revolution began less than 200 years ago. And the ultra-processed food era? That's only been dominant for a few decades.

As health professionals increasingly recognize, our ancient bodies are struggling to cope with these radically new demands. Evolution is slow, and our "old" bodies are trying to cope with "new" demands and routines, including novel foods, technology, and modern environments. The mismatch between what we evolved to do and the challenges of our new environments can cause stress and a host of unique health problems.

The Western Diet: A Recipe for Chronic Disease

To understand why ancestral eating matters, we must first know what we're eating now—and its devastating health consequences.
The Western diet, characterized by high consumption of saturated fats, processed foods, and refined sugars, has been associated with persistent low-grade inflammation. This dietary pattern now dominates not just America and Europe, but is spreading globally as developing nations gain access to cheap, highly processed foods.

The health consequences are catastrophic:
Cardiovascular Disease:In the United States alone, heart disease kills over 600,000 people every single year, accounting for one in four deaths and ranking as the leading cause of death in both men and women.
Diabetes: More than 100 million Americans have diabetes or pre-diabetes—over 25% of the US population. The truly tragic part? Upwards of 90% of type 2 diabetes cases are preventable.

Multiple Chronic Diseases:The consistent consumption of Western diet food products can increase the risk of stroke, ischemic brain disease, myocardial infarction, ischemic heart disease, obesity, type 2 diabetes, metabolic dysfunction-related steatotic liver disease, inflammatory bowel disease, and colon cancer.

Economic Burden:A 2019 study found that dietary factors drive more than $50 billion in annual healthcare costs in the United States related to conditions such as heart disease, type 2 diabetes, and stroke.
Research published in Nature Medicine identifies the Western-style diet as a key driver of gut microbial vulnerability, chronic inflammation, and chronic diseases, affecting mainly the cardiovascular system, systemic metabolism, and the gut.

How Processed Foods Hijack Our Biology

The problem with processed foods goes beyond mere calories. These products are specifically engineered to override our natural satiety signals and create dependency.

The gut microbiota of individuals in urban settings often exhibits higher levels of Bacteroides and Prevotella species than those in rural areas, and higher concentrations of these bacteria can increase serum levels of lipopolysaccharides, promoting chronic inflammation and immune-mediated and metabolic diseases such as obesity and type 2 diabetes.

The Western diet fundamentally alters our gut microbiome—the trillions of bacteria that play crucial roles in digestion, immune function, and even mental health. High consumption of saturated fats, processed foods, and refined sugars has been associated with persistent low-grade inflammation, creating the perfect environment for chronic disease.

Even more concerning, according to researchers at the New York Institute of Technology College of Osteopathic Medicine, even short-term exposure to the Western Diet can increase one's risk of both diabetes and heart disease.

The WILDFIT Solution: Three Metabolic Modes

What makes WILDFIT different from typical paleo or ancestral diets is its nuanced understanding of human metabolic flexibility.
Edmeades emphasizes that it's not simply what we eat or don't eat, but also when we eat it. He recognizes that humans have three metabolic modes, and if we don't run all three, we're asking for trouble.

This insight comes directly from observing the Hadza and other hunter-gatherer populations. The Hadza diet changes with the rhythms of nature, adapting to what is locally available, ensuring diverse nutrient intake and naturally regulating consumption of certain food types.

In contrast, the average American is stuck in what might be called "junk food fall"—and the consequence is evident in our health system

The program guides participants through different "seasons" of eating that mirror our evolutionary past, helping restore metabolic flexibility and end the cycle of cravings and dependency that processed foods create.

Support From the Health Professional Community

Edmeades isn't alone in advocating for evolutionary approaches to nutrition. A growing community of health professionals recognizes the value of ancestral eating principles.

Dr. Loren Cordain,a professor at Colorado State University with a doctorate in exercise science, is considered one of the founders of the paleo movement and the author of the influential book The Paleo Diet. His research into evolutionary nutrition has inspired countless practitioners.

Dr. Christopher Gardnerat Stanford Medicine acknowledges the value in ancestral approaches, noting that emphasizing daily consumption of fibrous vegetables, fruits, nuts and seeds is consistent with public health nutrition recommendations.

Research organizations like Precision Nutrition,while taking a measured approach, acknowledge that the research in favor of a "primal" or "ancestral" style health approach is piling up, with scientists from nutrition, physical education, biochemistry, anthropology, agriculture, genetics, and medicine working together to understand how this approach can improve people's health, fitness, nutrition, and overall wellness.

Real Results: Transformation Stories

The proof of any nutritional approach lies in its results. WILDFIT has positively transformed the lives of hundreds of thousands of individuals across more than 130 countries.

Participants report far more than just weight loss. People describe the elimination of chronic migraines, dramatic increases in energy, reversal of metabolic conditions, and, most importantly, freedom from the constant struggle with food that characterized their previous relationship with eating.

One participant, Pushpa Nair, stated she was never into diets and struggled for years to find something that made sense, until she discovered WILDFIT and lost 23kg, cleared her migraines, and gained more energy than she'd had in decades.

The Path Forward: Eating Like a Human

The ancestral approach isn't about romanticizing the past or living in caves. It's about recognizing a fundamental truth: our bodies evolved over millions of years to thrive on certain foods and eating patterns, and the radical dietary experiment of the past few decades has failed spectacularly.

It is recommended that individuals adopt a healthy dietary pattern that emphasizes plant-based foods and limits the intake of processed and high-fat foods to promote good health and reduce the risk of chronic diseases.

The beauty of WILDFIT and similar ancestral approaches is that they don't require superhuman willpower or constant calorie counting. When you eat the foods your body expects—the foods humans evolved eating—cravings diminish, energy increases, and weight normalizes naturally.

As Eric Edmeades discovered through his work with the Hadza, there is an ideal diet for humans, and WILDFIT is about returning to eating the way Mother Nature intended—giving your body the core nutrients it needs without relying on willpower or strict rules.

Taking Action

The modern food environment is designed to keep us sick, overweight, and dependent on products that prioritize corporate profits over human health. Breaking free requires understanding that we are not broken—we need to eat like the humans we evolved to be.

The WILDFIT Way and the broader ancestral health movement offer a roadmap back to vibrant health. The path isn't about perfection or rigid rules. It's about reconnecting with the wisdom encoded in our DNA over millions of years of evolution.

Our ancestors didn't count calories, measure macros, or stress about food. They ate what was available, moved naturally, and thrived. We can learn from their example while enjoying the benefits of modern life—without the processed food industry's toxic legacy.

The question isn't whether we can afford to adopt ancestral eating principles. Given the staggering human and economic costs of our current dietary trajectory, the real question is: can we afford not to?

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